6 SEO Mistakes To Avoid
You’ve worked hard to build your website, sales funnel and you are ready to enter the world of SEO for massive traffic. Play your cards right, and you will be rewarded with tons of steady passive traffic from organic searches. Mess it up, you’ll be penalized and slapped by the almighty Google. That being said, here’s 6 SEO mistakes to avoid:
Mistake #1 – Overuse of keywords. This is called ‘keyword stuffing’ and I can’t stress the importance of this enough. Having too many keywords sprinkled throughout your site can lead to your site coming off as “spammy” by Google and other search engines and you will be punished, dropping lower in the search results.
Mistake #2 – Link farming. Getting a bunch of low quality back links from other sites only says one thing – your site is of low quality. Always strive to get high quality back links from authority sites.
Absolutely avoid purchasing back-links. I know it’s tempting but these are generally from websites with 0 to 2 domain authority ultimately hurting your SEO efforts instead of helping.
Mistake #3 – SEO software – These are the banes of SEO. Google does not approve of any dodgy software that claims to boost SEO, get you a bunch of backlinks or write articles for you. Simply save your money and concentrate on organic and paid techniques.
Mistake #4- Black hat SEO techniques. This was coined in the early internet marketing days. Back then they were useful, now they have been shunned by Google and anyone caught using it will be severely punished and be banned from being found on the search engines.
Mistake #5 –No social interactions. The world is interconnected now, and the almightly Google recognizes this by now rewarding people who include social interactions into the mix. Get people to connect with you via blog commenting, social sharing and other stuff if you want good SEO.
Mistake #6 – Too little content. Typically, you need at least 100 blog posts before your website can be found on Google significantly. If you lack the content, it’s time to get your mojo on.
While search engine optimization isn’t a quick fix to traffic and customer shortages, it can provide some great benefits if you’re willing to work it consistently.