Episode 11: Have You Articulated Your Hopes and Dreams for Your Business?

Without a vision, people will perish”, says the Bible, and we couldn’t agree more. This is what drives all the actions that you take, so a business cannot flourish without a vision. This is why we’ve dedicated this episode to share with you some tips for creating your vision statement, so you can align all your actions and get more and better results.

This time, Pam talks about what is a vision statement, why it is so important, and what you should and shouldn’t include in it, and Jane shares some of her tips to create your vision statement as well as some useful personal experiences.

In today’s episode we discuss:

  • [01:28] How to create the perfect vision statement for your business. A vision statement is more than painting a picture.
  • [04:18] Where to start when creating your vision statement.
  • [09:52] What are common values and how to find yours for creating your vision statement.
  • [12:26] What is the difference between a vision statement and a mission statement and how the two of them are interconnected
  • [15:54] Tips on creating your vision statement. Jane shares her experience and tips to do so.


Resources mentioned in this episode:

What should you ask yourself to create your personal vision statement?

  • What do you want? Think of what you want from your business and your role as CEO
  • What do you want to have? More money? More time? More clients?
  • How do you want to feel? Dive into all the emotions you get when you work. Are they what you want them to be?
  • How do you want to be? Make a clear picture of yourself.


Thank you for listening to this episode of Flourish and Grow to CEO! We hope you’ve gotten some useful tips on how to create personal and business vision statements that actually move and inspire you to become the CEO that you want to be.

We love to read you, so leave us a comment telling us about your vision!

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